Whit Li Why Social Media Is Your Friend For Enterprise
Whit.li is a smart social segmentation and analytics tool for enterprise which allows segmentation of social media audiences, creates clarification of personality traits (life-stage demographics and interests), and measures campaign effectiveness within identified audience segments. Whit.li uses real-time social media intelligence based off your audience’s personality, lifestyle, and real interests to turn social media into your friend. Tech Cocktail: Who are the founders? Whit.li: Jack Holt: Whit.li is Jack’s second startup....