Cosmetic company L’Oréal USA, held it’s Women in Digital NEXT Generation Awards where three beauty tech companies took home the win. The L’Oréal Women in Digital program has created a network of more than 2,000 female-operated companies. And previous winners have experienced tremendous business growth and have collectively raised over $300 million in funding. Here are the female founder winners:

ShearShare Courtney Caldwell, cofounder and COO

We are excited to see ShearShare the first on-demand salon and barbershop space rental app as they were the 2016 TechCo Startup of the Year winners, and went on to 500 Startups following the competition. ShearShare gives licensed beauty and barbering professionals the freedom and flexibility to rent workspace by the day, while salon and barbershop owners make money on unused space. After 500 Startups, ShearShare Plans Silicon Valley Move

HelloAva Siqi Mou, founder

HelloAva was developed out of frustration at the consumption of skincare products, as many consumers cannot correctly identify their skin types. To address this issue, after finishing her undergraduate and MBA at Stanford, Siqi built an app that includes a chatbot, who answers questions directly via text and makes personalized product recommendations based on feedback.

Shine – Naomi Hirabayashi and Marah Lidey, cofounders

Shine is a texting service making well-being more accessible through the power of daily messaging. By sending daily affirmations, they are doing their part to help women and men feel more confident, productive and happy. These female founders are not only bringing higher quality technology to the beauty industry but paving the way for more women to enter the tech scene. Read about more female startup founders at TechCo Read more about TechCo’s Startup of the Year Competition and get your startup noticed!

Beauty Tech Wins at the L Or al Digital NEXT Generation Awards - 55